ZOE EMILIE digital
May 2025
Zoe Pirnie is a long-time member (since 2011) and former President of the Hingham Women’s Club. She currently co-chairs the Business Networking Group, which she founded as a way for members to connect on a more professional level.
Zoe launched her entrepreneurial journey in 2013 with the creation of an online jewelry business. She managed every aspect of her business, from building the website, running email campaigns and social media channels to selecting and shipping the inventory. Through networking at local events, she quickly discovered a common challenge among fellow small business owners: the struggle to market themselves online while managing the day-to-day demands of their businesses. After a five-year run in the online retail world, Zoe transitioned into freelance digital marketing, where she could combine her creative skills and business experience to support other entrepreneurs.
Today, Zoe runs Zoe Emilie Digital, a marketing and online administrative services business that helps small business owners across the South Shore—and beyond—streamline their operations and strengthen their digital presence. She has collaborated with entrepreneurs across diverse industries, including real estate, retail, restaurant, non-profits and service-based businesses. Some services she offers are social media management, social media training, Shopify store management, Meta Ads management and Executive Assistance. She has recently completed the accredited Social Shells Social Media Manager Training Program and received her Meta Digital Marketing Certification. A few of her current local clients include The South Shore Magazine, Cohasset Jewelers and EuroMart.
As a small business owner herself, Zoe understands the unique challenges entrepreneurs face. She believes that while hiring a full-time employee or agency may not be feasible for every small business, outsourcing projects and tasks on an as-needed basis is an affordable and practical solution. She is dedicated to providing experienced, reliable support to help business owners reclaim their time, achieve their goals, and grow with confidence. As a long time resident of the South Shore, she especially enjoys helping promote the local businesses that make up the fabric of this amazing community.